The Agency

Implement the right strategies
for achieving smarter goals

Common Sense is an internationally active B2B agency, which specializes in marketing strategy development, consulting, communication concepts, and their full-service realization/implementation.
Agenda-setting and live communication - from conferences and roadshows to roundtables and corporate events (onsite, hybrid, and online) - as well as business development and alliance marketing with special focus on the healthcare and IT industry complement our core competencies and main fields of activity.

Events

Connect with your stakeholders -
nothing beats the live experience

Common Sense Events provides concept development for onsite/hybrid/online conferences, roadshows, workshops, corporate events, and various other forms of live communication as well as the full-service planning, management, and execution. Conferences organized for 100 – 250 attendees were: Global E-Health Forum, Care 2025, IBM Lotus-Tag, BVMW Zukunftskongress, Baltic Conference on E-Health, and others.
Further events included the roundtable series of the Global Clinical + Care Coordination Forum (Dubai London, Paris, Moscow, Hamburg, Copenhagen, Warsaw, etc.), the Healthcare Executives’ Forum, Wirtschaft + Politik im Dialog, E-Health Insight, Health Talk, and many more.

Healthcare & ICT

Drive the transformation of care delivery
and join an innovative ecosystem

Common Sense Healthcare supports companies seeking to drive the global transformation of healthcare delivery. Innovation strength, competitiveness on a global scale, and an ongoing dialogue with all stakeholders - including patients! – will be the crucial success factor for healthcare providers and the healthcare industry.
We assist you in forming partner networks and establishing communities/ecosystems around your company which promote innovation and extra value, leading to your long-term success. Among others, we manage the LinkedIn group of the Global Clinical + Care Coordination Forum which consists of 5,600 healthcare experts and thought leaders around the globe.

Our recent projects

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Digital Conference CARE 2025

  • Concept Development & Agenda Setting
  • Corporate Identity/Design
  • Brand Communication
  • Project Management
  • Public Relations and Marketing: Media Partners, Website, Social Media, etc.
  • Attendees Management (Invitation, Registration, Communication)
  • Budget Controlling
  • Partners and Sponsors Acquisition
  • Livestreaming/Video Presentations
  • Event Execution
  • Post-Event Evaluation/Reporting
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PR Services for UpToDate

  • Strategic Planning
  • Content Creation, Copywriting, and Publishing
  • Media Relations
  • Social Media Communication
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Marketing & Communication for Preventicus Managed Care

  • Strategic Planning
  • Brand Communication
  • Development of International Website
  • Content Creation / PR / Social Media / Film-Interview, etc.
  • Corporate Publishing: Brochures, Handouts, Presentations

    • Visit www.preventicus.org
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Onsite Conference 2019 of the GCCCF

  • Concept Development & Agenda Setting
  • Corporate Identity/Design
  • Brand Communication
  • Project Management
  • Public Relations and Marketing: Media Partners, Website, Social Media, Handouts, etc.
  • Attendees Management (Invitation, Registration, Communication)
  • Budget Controlling
  • Partners and Sponsors Acquisition
  • Onsite Management/Event Execution
  • Production of Conference Film
  • Post-Event Evaluation/Reporting